Hopefully by now you’ve answered the question ‘What is seo?,’ but many people are left asking What is the difference between technical and content SEO. This is a great question and important to understand because you can not have good SEO without both.
Technical SEO and content SEO are two distinct aspects of optimizing a website for search engines. While both play important roles in improving search visibility, they focus on different aspects of the website and its optimization.
Technical SEO focuses on the underlying structure and functionality of a website and involves optimizing it for search engines to crawl and index its content effectively. This includes tasks such as site architecture, page speed optimization, mobile optimization, URL structure, sitemaps, robots.txt, structured data, and security.
On the other hand, content SEO focuses on the quality and relevance of the content on a website. This includes optimizing content for keywords, improving the readability of text, using header tags, and meta descriptions, among other things. The goal of content SEO is to ensure that the content on a website is relevant, valuable, and of high quality for both users and search engines.
Technical SEO and content SEO are interdependent and complement each other. A well-optimized website will have both a strong technical foundation and high-quality content that is optimized for search engines. Investing in both technical and content SEO will help improve the overall search visibility of a website and drive more traffic to it.
At 2A Commerce we specialize in developing custom eCommerce websites that are built with a proper technical foundation allowing our customers to launch right into a comprehensive digital marketing strategy to include SEO.
the difference between technical and content SEO is important but both are driven by measurable metrics.
We provide monthly semrush reports to demonstrate the money you invest in your SEO is on track and making progress. If your marketing strategy does not include demonstrative metrics you don’t have a marketing strategy!
At 2A Commerce we have site audit software tools and the experience to analyze and monitor your site and improve your technical SEO. If you want to improve your website’s visibility and attract more traffic, contact 2A Commerce today for a free SEO Summary Audit!